Based in London, I'm a Senior Designer and Art Director with extensive international experience, including eight years in London and four years in Hong Kong. Most recently, I was a key member of Bloomberg Media’s award-winning in-house creative studio. With UI/UX certification, my expertise lies in crafting innovative solutions for both B2B and B2C clients. I can lead the creative vision for branded storytelling across articles, videos, social media, and live events. I collaborate effectively within a diverse global team—with sales professionals, editors, producers, animators, developers, and clients—to transform complex briefs into dynamic, strategic campaigns. I have extensive experience in managing large-scale print campaigns and producing pitch and training presentations.